Showing posts with label Web Data Scraping. Show all posts
Showing posts with label Web Data Scraping. Show all posts

Wednesday, 1 July 2015

Make sure all your data is properly managed by data scraping process

The internet is an unlimited pool of data, which allows us to get information about everything in the world. Data management and data extraction is very important for the success of any business, as every business has a huge collection of data which is needed to be maintained and managed properly. Web data scraping is the process in which a computer program is used to extract data from the web. It can be a very tedious job if it is performed manually because it requires to take a look at the endless number of websites and files. Gone are those days in which companies used to hire an entire team of experts in the management and maintenance of their data because of the advent of the automated programs.
Web data extraction
Web data extraction is the process that is used to extract useful data from the web. There are many times when you have to go through a number of websites in order to get the useful data, this can be a time consuming process. Web data mining makes this time consuming process easier as it makes it automated. The advancement in the technology has led to the development of automated data extractor that has made it extremely easy and convenient to extract useful data automatically without wasting time. It is automated software that can extract from the internet from a number of websites within just a few hours. This has made the tedious job of data extraction cheaper, simpler and convenient.

Get data from the every page of the search engine result
Web data scraping

Data is not only extracted from the websites that appear on the first page of the search results of the search engines like Google, Bing and Yahoo. But also extract data from the websites that do not have good SEO and appear far behind in the search results as it is obvious the websites that are not at the top also contain a large amount of useful data.Web extraction aims to extract the data from all the websites that appear in the search result and form a huge pile of data from which you can sort the useful ones with utmost ease. The process is used to utilize the information that has been already published on any website. The web data extractor goes through every link and finds a huge amount of useful data.

Utilize the advantages of the process

Data scraping is a very handy process and plays a major role in the growth and development of a company. The process offers immense control. Data on the internet is vast and is present in various forms such as content, blog, picture and video. Data extractor extracts the accurate data that you are looking for. The process is very useful for the start-ups as it helps them to analyze the market before entering it. It also helps to find the contact details of any person in a company. It is very crucially and important for the smooth functioning of any company. It also helps to keep a track of the activities of the competitors.

Tuesday, 5 August 2014

Collect Targeted Data from Web Using Data Extractor Tools



The use of data to enhance your business prospects is a widely acknowledged fact. It is therefore very important that you have access to relevant data and not just any data in order to further your growth prospects. Utilizing the features and benefits of Web Scraper tools can help you achieve this goal effortlessly.

Customizing Web Extraction Tools for Your Business

The Internet is a maze of information repositories and identifying the right information from the right source may pose to be a major challenge. Moreover, data incorrectly sourced may result in erroneous analysis leading to a faulty strategy and slow growth for your business.  The risk is, however, considerably mitigated by employing Web extractor tools in your business processes and leveraging the advantages they provide. 

Web extraction tools are used for the singular task of extracting relevant unstructured data from specific web sites and providing business users with a set of structured useable data. They perform this vital task with the help of scripting languages like python, Ruby, or Java. The biggest advantage of utilizing Web extraction tools is its ability to be customized as per the business requirement. This is easily achieved by defining the specific seed list you wish to scrape in the crawler script. A Seed list is the series of URLs that you wish to scan in order to extract the relevant data.  Thus defined, the crawler will scan only the targeted URLs. Along with the Seed list you can also specify the following relevant information to customize the scraper tool and ensure that it delivers as per your requirement. These defining parameters include:


  • Define the number of pages you wish the scraper to crawl

  • Define the specific file types you want the scraper to crawl
  • Define the type of data you would like to extract
This ensures that you can launch a focused search for the specific type of data that you wish to extract and also defines the appropriate source you want the crawler to access.

Benefits of using Targeted Data 

Every business pertains to a specific domain. Its growth prospects, its revenue and its present standing are all defined by the demands and dynamics of that domain. Therefore, undertaking a study of its individual domain is one of the chief pre-requisites that your business must concentrate its efforts on in order to accelerate its growth. Moreover, through your business, you need to conduct a detailed analysis of competitive data in order to remain contextual in your specialized domain. Web Extractor tools have been equipped to understand this need and scrape pertinent data to foster growth patterns that strike the right chords. Some of the benefits leveraged from the extraction of targeted data include:

  • Updated financial information from competitor sites on stock prices and product prices helps you to estimate and launch competitive rates for your stocks and products
  • Studying market trends for a competitor’s products help you to position your product and plan your promotional campaigns effectively
  • Studying analytics of competitor websites will ensure that you are able to plan your web promotions in a far more effective way
  • Extracting data from blogs and websites that cater to your personal interests and hobby areas help you to build up your own knowledge repository which you can leverage to achieve benefits for your business as and when required.

Friday, 1 August 2014

How Simple Data Scraping Tools Make Marketing Simpler



Marketing, the art of popularizing or promoting your product and influencing prospective buyers, depends on a foolproof strategy in order to achieve success. The strategy should be defined using accurate knowledge. The accuracy of this knowledge can be authenticated from the credible information sources which are scraped with efficient web data extraction tools to extract the relevant data available on related and competitive sites. In order to leverage the benefits of web data scraping to help you draft an effective marketing strategy, it is recommended that you take a deeper look into its nuances.

The Role of Web Data Extraction in Designing Marketing Strategies

Every business wishes to ensure the maximum visibility of its products within its targeted customer base. Marketing dynamics revolve primarily around this aspect. As product visibility is possible primarily through promotions, therefore, organizations build their marketing strategies around promoting or increasing the awareness of their product or services using the contact details, like email ID, Website URL and so on, of their focused client base.

Client data, such as these, can be easily extracted from the Web using simple data scraping tools. These tools are designed to not only extract or scrape data, but also analyses, categorize and populate excel sheets to help you in using them effectively.

Uses of Data in Marketing

Data is a chief component in drafting marketing strategies. Lack of sufficient amount of accurate data about your competition will render you incapable of understanding how the industry is functioning. Without a proper idea about this crucial aspect, you will land up with unproductive and erroneous marketing plans. Let us take a look at some of the ways in which data scraping tools can help you in extracting correct data.

  • Intelligent Scraping tools are able to help you identify other competitors in your domain. The tools are used in scraping the organic search results by using a specific search term. This also helps you to understand the primary keywords and titles that are being used by others in your industry to design their websites and improve their rankings in search engines.
  • Data extraction tools are also useful in helping you extract a whole host of On-page elements about your competition’s website. The data extracted includes title tags, Meta description tags, Meta keywords tag, Heading tags, backlinks and even Facebook likes. These provide you with crucial inputs on your competitor’s website strategies. Thus providing you with the relevant directions as to how you can chart up your marketing plans. 
  • Email extractors are equally useful data scraping tools that help you to acquire the email information from various sources like web pages, HTML files or even text files. This helps you to build your business contacts for your marketing strategies. 
  • The most useful and productive service provided through extraction tools is that of Data mining. The utility of this service lies in the fact that it helps to transform extracted data into useful information by importing them into human-readable formats namely, MS excel, CSV, or HTML. This also indicates the basic difference between data parsing and data extraction. Where one makes data available for machine interpretation only, the other makes information available for use by the end-user.