Monday, 21 July 2014

Web Data Scraping - Scrape Business Data in no time

The Internet has evolved as one of the largest repositories of information for your business. You can design intelligent business processes to access a whole host of relevant information sources that will help you strategize, implement and deliver effective business objectives. Leveraging the benefits and usefulness of Web Scraping Tools is one such methodology that most businesses have adopted. Let us take a look at some of the ways it helps you easily scrape data relevant for your business.

Scraping for Business Information

Web Data Scraping is a technique, employed by most organizations. It involves the implementation of tools that help businesses extract unstructured data and convert them into usable business information. The focus of most scraping initiatives revolves around the organization’s need to glean the following information:
  • Competitor analysis to structure and strategist effectively 
  • Price comparisons to price their products competitively 
  • Customer feedbacks to enhance their product portfolio and provide customers with better brand experience   Market dynamics to help them identify areas of opportunities and threats
Using Scraping Tools

The abundance of information available on the Internet that helps you build up a productive business strategy can be easily extracted and leveraged to benefit your business. Tools have been designed with intuitive interface and intelligent algorithms which help in furthering this end. 
Website Data Scraping tools are equipped for compatibility with a wide variety of applications so as to be able to explore a huge range of information sources.  These tools are fully automated and display the drag and drop facility ensuring users get to leverage the benefits of speed and convenience.

Data extraction tools are not only adept at extracting data, but are also equally well-equipped to combine relevant statistics from several social media platforms like YouTube, Twitter, and Google Analytics and so on. This helps businesses to analyse trends and plan strategies accordingly. 

Challenges of the Data Scraping Process

Just as there is no dearth of data to be collected from the Web, there is also an abundance of web scraping tools to execute the data collection process. However, the capability of the tool to help you collect the appropriate data needs to be assured before you can proceed with its implementation. Some of the challenges faced by most businesses owing to their wrong choice of tools include the following:

  • Run-of-the-mill extraction tools are unable to scale up sufficiently in order to capture large volumes of data
  • Some tools are also unable to establish compatibility with most data sources and therefore do not provide a holistic data collection approach
  • Some tools are also not equipped to conduct an automatic detection of updates made to a data source and therefore end up providing inaccurate data.
In the light of all this it is essential that you identify the right tool for your need and select one that is embedded with an updated technology to help you achieve the following:

  • Ensure that you are able to access the appropriate data that you want
  • Help you structure it in the format you want
  • Provide quick and easy access to all available data sources no matter how complex
  • Run accurately and is a reliable source to help you churn out usable information.

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